Sunday, June 3, 2012

5EW

In 1999, Artist  Derek Rodarte set to define art from the ground up, the magical question was,. 'What is Art, who is Art, If art is?  He started building a brand through his studies that would define a philosophy he called 5EW. Analysis showed that the 5EW code was not only fascinating, but a key for any artist, 5EW contains a critical competitive advantage through perspective, perception, environment, value & identity. 5EW is the brand that could define all brands through the meaning of what 5EW is, the Fifth Element of War, which is Art.

We set to develop a cutting edge emphasis as a product of 5EW being the greatest brand that was ever created, by preparing and launching our online-exclusive flagship American-made brand, in the hopes for the first premium product ever made with the philosophy of what Art is, and through a symbol as old as time, we will together divulge and represent a New Renaissance. Where ever Derek Rodarte is, there will certainly be 5EW entertainment.